About Our Team

Person fishing on a boat at sea.

A Better Approach to Offshore Fishing

We started Chameleon Sportfishing Company with a simple idea: offshore anglers should not have to carry a completely different lure for every change in conditions. As lifelong anglers, we understand the demands of offshore fishing firsthand.

A Fishing Journey

Our journey began on the Pacific Coast of California, chasing pelagic gamefish and building a deep respect for the sport. That passion eventually brought us to North Carolina, where we immersed ourselves in the Atlantic's offshore fisheries.

Through years of targeting tuna, mahi-mahi, wahoo, marlin, and other offshore species, we saw an opportunity to make fishing lures more versatile, efficient, and adaptable.

Chameleon fishing on a boat with marlin.

An Idea Born From Real Fishing Experience

Rather than carrying multiple lures to match changing conditions, we envisioned a system that could adapt with the angler. That vision led to the creation of the world's first adaptable offshore fishing lure. By designing products with interchangeable parts and accessories, we give anglers more flexibility to adjust their lure setup for changing water conditions, target species, and fishing strategies.

The goal is simple: spend less time changing tackle and more time fishing.

Innovation With the Angler in Mind

We're anglers ourselves, so real-world fishing experience guides every product we develop. We believe innovation should make offshore fishing simpler, more productive, and more enjoyable.

Versatile Tackle Solutions for Every Angler

Our tackle is designed with flexibility in mind, whether you're a weekend fisherman, an experienced offshore captain, or a seasoned commercial angler. We want anglers to have the ability to adapt their setup without constantly replacing their entire lure spread.

Man holding large fish on fishing boat.

From North Carolina to Offshore Waters

Chameleon Sportfishing Company is a disabled-veteran-owned and woman-owned small business based in Four Oaks, North Carolina. Today, we're proud to share our passion and innovation with the fishing community. From our home in North Carolina to offshore destinations around the world, we're committed to helping anglers fish smarter and stay ready for whatever swims into the spread.